
DE PROFUNDIS — SURGIMUS
From the depths — we rise
Our Vision
We envision a future where the path to healing is real — and the work of transformation is honored. Where the strength to own your story — and be vulnerable in it — is seen as courage, not weakness. Where responsibility replaces blame — and integrity replaces shame. Where the descent into the depths is not feared, but recognized as part of the path.
We see a world where those who emerge from that darkness carry clarity, discipline, and conviction. Where lives are no longer defined by the worst thing done — but by the strength it takes to become something greater.
A future shaped by people who have taken full responsibility for their lives. Who are not judged by who they were — but respected for who they’ve chosen to become. And who dedicate their existence to service, to purpose, and to living each day with honor — guided by the code of Responsibility, Accountability, Integrity, Discipline and Dedication.
Philosophy of Transformation
We believe that transformation begins with truth — and truth rarely walks a straight path.
Most of us did not choose descent. We found the road ahead blocked — by pain, violence, addiction, shame — and ended up in the dark. Like Dante in the Inferno, the descent was forced. But the heroic part is what comes next. Choosing to stop circling the hell you’re stuck in. Choosing to go deeper, to face the shadow within, and find a way back to life.
Transformation is not a second chance handed out — it’s a second life, chosen and earned. It requires courage, discipline, and the willingness to confront everything. The wreckage. The truth. The harm caused. The pain endured. And to keep going.
Like the ancient heroes who journeyed into the underworld and returned with wisdom, we believe those who have lived through destruction have something powerful to offer — if they face it, rise from it, and live with honor.
We do not offer theories. We offer wisdom born of consequence. We found a path, not the only path — but one forged in fire and reclaimed through the RAIDD Code: Responsibility. Accountability. Integrity. Discipline. Dedication.
We are not here to walk it for you. We are here to reveal it — and arm you with the tools to walk it yourself.
De Profundis — Surgimus.
From the depths — we rise.
How New Start Began
I didn’t come to this work by reading a book. I came to it through fire.
I served a life sentence. I was addicted. Violent. Numb. For years I lived in a state of chaos — destroying anything good and pushing away anyone who cared. What I didn’t realize is that I was already dead inside. Not because of what was done to me, but because of what I refused to face.
My turning point wasn’t dramatic. It was quiet. Slow. Ugly. The moment I accepted full responsibility for my life — no more excuses, no more blame — was the moment I began to rebuild. Not with comfort or ease, but with daily discipline. With sweat. With humility. With the willingness to face everything I had done and everything I had become.
New Start Enterprises wasn’t born in a boardroom. It was born in a prison cell. In a dog training yard. In recovery. In books written thousands of years ago. In myth and movement and moments of stillness. It was forged from pain, purpose, and the decision to rise. Not once — but every day.
The RAIDD Code came from that climb back: - Responsibility for my actions. - Accountability to those I harmed. - Integrity in every word, even when no one believed me. - Discipline in my new set of values. - Dedication to a new life, not just for me, but for others like me.
We don’t run programs. We reveal a path. We don’t fix people. We challenge them to rise. We don’t sell transformation. We demand the work that makes it real.